Media, analytics and ad tech

Ad Serving Platform

Ad delivery infrastructure for every screen.

Ad Serving Platform software product

Overview

The Ad Serving Platform is a delivery layer that sits beside a publisher's or platform's existing player and ad server. It handles request routing, ad delivery, decisioning controls and event tracking for mobile apps, connected TV, OTT and digital video.

  • Mobile, CTV, OTT and video
  • VAST wrapper support
  • Signed tracking events
  • Reports by app, geo and quartile

Features and modules

What Ad Serving includes.

Ad delivery

First-party ad content delivered through CDN infrastructure, and third-party VAST wrapper support.

Decisioning

Weighted delivery and allocation, and IP intelligence for geographic and policy decisions.

Tracking

Signed tracking events and multiple independent trackers.

Reporting

Reports by geography, app, placement, device, campaign and quartile.

Panels, roles and apps

Who uses it, and where.

Admin panel (desktop)

Manage users and roles, data, settings and reports for the whole product from one back-end panel.

Branding, integrations and deployment

We present the product under your own name. The scope of branding and customisation is agreed with you before work starts.

Branding and customisation

Your name, logo, colours and wording can be applied. Contact us to discuss what you need and what it involves for this product.

FAQs

Questions about Ad Serving

Where can I see the product itself?

The platform has its own website at adstack.in.

Talk to us about Ad Serving

Request a demo and we will confirm what this product covers and what a branded version would involve.